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Rendering style

The visual register of an output — photoreal, illustrative, diagrammatic, or sketch-like.

Style determines how finished an image claims to be, and therefore what kind of feedback it invites. A sketch-like render asks whether the idea is right; a photoreal one asks whether the material is right.

Matching style to design stage matters more than picking the most impressive option. Presenting a photoreal image of a scheme that is still in flux tends to freeze decisions that should have stayed open.

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